This is an older story. The narrative that it failed because it was too good is false. It was a private equity leveraged buyout that doomed it. The company got saddled with like 8x debt with a lot of that money going to dividends for the PE firm.
The product and the brand were strong enough that they’ve been sold to a different firm in the bankruptcy. If they are competently managed they should be fine.
The product didn’t fail, American business culture failed.
they should have worked this into the title:
"A company needs to grow.
In the past few decades, the idea that every company should be growing, predictably and boundlessly and forever, has leached from the technology industry into much of the rest of American business."
I don’t understand this. What is wrong with a stable company that maintains its size?
I appreciate that pressure cookers has the potential to reduce energy consumption by shortening the cooking time. Having said that, doesn’t it seem a bit against the whole BIFL-movement to choose an electric pressure cooker rather than just a stovetop pressure cooker with far fewer possible points of failure? I’m sure the electric ones have a host of different features, but still… Simple stuff tend to last better.
Private equity destroying another productive company.
My instant pot is amazing. Everyone i know has one. How did they fail??
I have a theory that shitty products fundamentaly out-compete good products today because its way cheaper to market your product as good than to actually develop it well. I call it the craptocracy
Because it is made redundant by literally everything else that is already in your kitchen. You can’t name one thing this appliance does that a pressure cooker, stove/oven and crock pot don’t already do.
It also doesn’t replace any of those other devices so unless you’re a college dorm resident it’s just another massive thing on your counter for basically no value or reason
I can recommend the Sage/breville “fast and slow go 6L” cooker if you cannot or don’t want to get the instant pot. I have had mine for 2 years now and its solid build and i have used it a lot. Makes excellent youghurt and risotto among others.
youghurt
How many spellings of yogurt do people need to make before we have enough?
The biggest failure here is the number of people who obviously didn’t read the article. Why comment if you don’t know what you’re actually commenting about? Is this the writing equivalent to loving the sound of your own voice?
Edit: I can’t believe my latest most controversial take is “maybe don’t discuss what an article says unless you read it first”. Just can’t make this shit up.
Pay wall after 3 paragraphs
If there’s a pay wall and you don’t use something like 12ft.io or archive.ph to get around it, just don’t comment. There’s no requirement to comment and those that do so without knowing what the article is actually about are providing commentary on their imaginations.
