It’s been six years since Steve Rodgers handed over Captain America reigns to Sam Wilson, Aka The Falcon, in “Avengers: Endgame.” Wilson (Anthony Mackie) will be the lead of Julius Onah’s “Captain America: Brave New World.” A trailer was released in the summer.
Two different cuts of the film test screened last week, and plot details for one of the cuts have leaked online. The person who attended didn’t seem to like the movie all that much.
Based on the folks I’ve spoken to, those who attended were either given a red or green bracelet and were split up into two different theaters. The reactions I’ve heard have not been very kind to this movie, which is being described as “inessential” and “flat.”
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Reshoots on ‘Brave New World’ happened in August. This could explain why two different cuts were shown. Last year, after receiving negative test scores in another screening, and Marvel themselves underwhelmed by an early cut they saw of the film, ‘Brave New World’ was delayed to February 2025. Extensive reshoots were called, with “three major action sequences” having been filmed, between May and August 2024 in Atlanta.
‘Brave New World’ had originally wrapped filming in June 2023, and was set for a July 2024 release date, but it’s now turned into this monstrous mess for Marvel. You just don’t push a movie this big out of your calendar, and then decide to dump it in February, unless major trouble is brewing.
Last December, Matthew Orton was hired by Marvel to pen “additional scenes and material”. Orton’s work was shot during this summer’s reshoots. They’ve also added new characters to the story. Will audiences even show up to a Captain America movie that doesn’t star Chris Evans?
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No need to pretend Marvel movies stopped being money generators. Newest Deadpool & Wolverine generated worldwide 1.3B USD, ranking it 21st top grossing movie of all time. Domestic 633M USD, China 60M USD. It’s 7th highest grossing MCU movie.
That’s more of an exception than the rule.
Even a joke in the movie that they are joining the MCU at a low point
Lets see if that trend holds for future MCU movies
Marvel has gone from a sure thing to being a lot more iffy.
There are good recent Marvel movies, but there are some box office duds.
They became split after 2019, with a roller-coaster track of (some) highs and (more) lows, specially if we are counting the marvel disney tv series too (since they are inter-connected now, we should). No genre or franchise ever died suddenly, even DC had successes years after BvS ‘Martha is our mother’s name’ event (which also did make money itself, the loss of goodwill only shows up in later entries).
My analysis is that most of the successes are prologues of pre-2019 stories and characters, redoubling the appeal to nostalgia and giving an ending where Marvel lets (guardians 3, deadpool for fox marvel, spider man with the 3 spiders and ending current peter’s arc). The actually new stories and characters, that should be the ones being widely seen cause they are supposed to star and steer the MCU now, have been duds (and lots of old timers are also having hard times, like Nick Fury). This is a strong indicator of decline, and the fact they threw money bags at Robert D. Junior to appeal again is another.